savvy strategies


Savvy Owl Marketing & Public Relations can write a new chapter of success for your business by delivering expert solutions with a focus on marketing strategy and media relations to best reach your audience. Add marketing functions to your company’s arsenal without adding personnel through our extensive network in creative design, internet and web solutions, and broadcast media.

Promotional Marketing

Delivering the right promotional mix to reach your objectives including presenting information to consumers, increasing demand, and differentiating a product.

Broadcast Marketing

Compelling audio or visual messaging to impact mass markets through broadcast media.

Graphic Design

Establishing the encompassing look and feel in brand logos, print materials, themed website development and cohesive graphic design.

Special Event Planning

From ground breakings to lunch & learns to social engagements, we handle the event coordination, itinerary creation and vendor management with professional execution.

Media Relations

Through extensive relationships and access to media and bloggers, we position your business or organization in a positive, consistent and credible manner.

Website Development

From concept development, navigation and content management, branding and creative assets, to copywriting and organic search optimization, we deliver dynamic websites.

E-Marketing Solutions

Experts in developing contextual, geographical and display advertising, re-targeting programs, and paid search and organic SEO.

Roll Out/Grand Openings

Full roll-out campaigns from ground breaking to grand opening and beyond, we will put the grand in your opening.

Branding Initiatives

Bringing expertise and creativity to your brand launch and delivering ongoing impactful branding initiatives establishing the foundation of a great marketing program.

savvy smart


Savvy Owl Marketing & PR is uniquely positioned with unmatched expertise in marketing and public relations in the marketing industry, offering services for owners and operators that increase awareness and ultimately occupancy. We are passionate about the hospitality and waterpark industry, having lead the public relations and/or marketing efforts for upwards of 20 waterparks and indoor waterpark resorts throughout North America.

savvy solutions


Prior to founding Savvy Owl Marketing & PR, founder Erin Ruppenthal lead the marketing and/or public relations efforts for upwards of 30 franchise, boutique and independent hotel brands throughout the US.

Clarion Suites

Madison WI

Eagles Landing

Chehalis WA

Holiday Harborview

Port Washington WI

Hampton Inn

Braintree MA, Warwick RI

Candlewood Suites

Fort Myers FL, Peoria IL

Country Inn & Suites

Appleton WI, Beckley WV, Madison WI, Manassas, VA

Crowne Plaza Hotels & Resorts

Elgin IL, Madison WI, Orlando FL

Hilton Garden Inn

Choctaw MS, Oconomowoc WI

Holiday Inn Express

Germantown WI, Hillside IL, Elgin IL, LaCrosse WI, Milwaukee WI

Quality Inn & Suites

Sioux Falls SD

Settle Inn & Suites

Eagle River WI

Staybridge Suites

Oconomowoc WI

The Neptune Inn

Fort Myers Beach FL

2017 Savvy Owl.